In July 2016, we proudly launched the new Republic Clear Choice plans. We designed Clear Choice to provide a simple, straightforward approach to choosing a cell phone plan, while still offering great value to our members. With the simplicity of the Clear Choice plan relative to our prior Refund plans, we were able to introduce a wider variety of Android cell phone options, as well as allow for a wide portfolio of bring-your-own-phone options.
We have spent the last fifteen months listening to you, our members, and continuing to evaluate our offer to ensure we are bringing you the best value in wireless for your needs. We’ve also spent this time revisiting what we believe in, and what we want to support as a brand.
All this self-reflection has re-grounded us in our roots – in what we truly believe in and are passionate about. It is our mission to provide our members with remarkably simple and affordable ways for people to truly connect… and thus empower our members to live fuller, more meaningful lives. We believe in offering a cell phone plan that fits into anyone’s life and helps them save money. Those savings can then be put to good use, on the people and things that really matter – not on their cell phone bills.
Reflecting on Clear Choice
While we loved what Clear Choice allowed, such as adding a second carrier partner to our portfolio, faster device updates, and a bigger and better device lineup, there are some things we’ve been wanting to change. We were disappointed that some of the limitations of Clear Choice meant that:
- A good proportion of our Clear Choice members run out of data each month, and many more of you probably worry about running out of data
- During higher data usage times, such as summer or holiday travel, you have to upgrade your plan, and then remember to downgrade your plan the next month
- If you wanted 3GB of cell data, you had to buy a 4GB plan
- The data levels and pricing weren’t as simple and easy to remember as they could have been
Long story short, we are excited to announce that we are making some changes to our plan structure, all of which are designed to benefit you, our valued members!
So what is the new plan?
The new plan will be called My Choice and will be available to all existing and new members on December 12. This new plan will continue to offer everything we loved about Clear Choice (two nationwide 4G LTE carrier partners, strong Android device portfolio, and fast device updates), with key improvements simplify our offer AND pack in more value with greater flexibility.
We are introducing greater value to the My Choice plan with the best per GB data pricing available in the market today. Data will be priced at just $5 per GB, which we are proud to say is between fifty and sixty percent less than what our main competitors are offering.
And, with the new option to make a one-time data purchase if you just need a little extra in a given month or easily increase/decrease your monthly recurring data amount for long-term changes, you will have more flexibility than ever before.
What does this mean for me?
We think great things! We’ve found that because so many of us are connected to WiFi either at home or at work for the majority of the day, we use less cell data than ever before. Over ninety percent of our members on our existing Clear Choice plans use less than 2GB of cell data per month, making the average bill per member just over $20. So why pay double or triple that for the expensive unlimited plans that the big carriers are pushing you to believe you need, when the actual facts about your usage say otherwise? We think you deserve to spend less money on your cell phone bill and more money on the people and things you love – don’t you?
If you are currently enjoying one of our Clear Choice plans, your current plan will automatically transition on December 12 (for more information, please refer to the Community Announcement). Then, you can start enjoying serious flexibility with the option to add data, 1 GB at a time, straight from the Republic app.
If you are enjoying a 1.0 or Refund plan, this change won’t affect you or your plan. But, we think you’ll really like My Choice, and we’d encourage you to explore our excellent Android device lineup or list of compatible Android BYOP devices and give My Choice a try.
If you aren’t a Republic member yet but are thinking about it, welcome! We hope you agree that our new My Choice plan offers the best value in wireless. More importantly, though, we are thrilled to meet you, and cannot wait to welcome you to our Republic family.